In Chris Brown’s “Yeah 3x,” the video starts off with an upbeat sound and the artist dancing on the bus. Dancing in this music video wasn’t merely to entertain, however to evoke a cheerful emotion in the audience. Chris Brown rolls on the ground and spins around; his body rotating around its own axis. He even claps with hands high in the air. These are movements someone might do when they are happy, which he is. The way he buoyantly performs these movements is what makes it so happy. The artists’ dance moves are complex so they aren’t to show one how to dance to the song. Instead, it reinforces a message to live life to the fullest and to be delighted. The atmosphere created in the video is very lively as kids are shown to be jolly. At 0.46 when Chris brown says “Move your body out on the floor put you trouble aside”, that’s exactly what he does! Back flipping demonstrates excitement and as Brown slowly glides, he demonstrates his joy. When Chris Brown says “it’s party time” the shot then cuts from him dancing to a wide range of people following him, creating the party mood and pumping their fist into the air. This reinforces the idea about forgetting problems and living life!
“Yeah 3x” is a feel-good music video demonstrating that life ends fast so it’s important to have fun at least once. This fun clip is omitted of any overdone, sexed up corniness like most videos today. The women do not promote their sex appe...
