
The recently announced non-profit
Genivi Alliance is shaping up to be an interesting effort to build an open source platform for infotainment in cars. Some have speculated that it may represent a threat to efforts from Microsoft and others to provide automotive infotainment platforms and applications, but
in this video Grahem Smethurst, chairman of the alliance, makes clear that what Genivi is working on is intended for others to build on, and claims it is not intended as a threat to proprietary players.?Genivi has had the cooperation of Intel and BMW since 2006, and could create a promising new platform if it plays its cards right.