OStatic

OpenX Technologies, an open source advertising community that helps online publishers make money, has just announced a $10.4 million third round of venture funding, bringing total investment in the company to nearly $31 million since mid-2007. The company's technology lets publishers manage a mix of ads from multiple networks across a web site, and competes directly with Google's Ad Manager. Palo Alto-based firm DAG Ventures led the round of financing, and GigaOm has more on OpenX's plans here.?

Recently, we covered research showing that nearly half of open source developers are focused on applications for delivery in the cloud. Software as a Service (SaaS) applications are increasingly either employing open source or are built entirely on it. And all of this adds up to an increasing premium on web development skills and good tools for web development in the open source community. The good news is that there are many? open source tools to help you with your web project, and given the costs of web development environments and the like, they can save you a lot of money. Here are over 15 good examples of tools and tutorials, with a few that we've covered before appended at the end, in case you missed them.

OpenX, the open source ad server for web publishers, is out with some very strong statistics today.? We've written about the company before, and how it lets you manage a mix of ads from multiple networks. While many have questioned how the small? company can compete with Google Ad Manager, there are some signs that it is doing an effective job, and many large sites, including TechCrunch, use OpenX. Here are some thoughts on the company's results.

We've written about OpenX several times before. It's an open source ad server that lets you manage a mix of ads from multiple networks across your web site, and it's overseen by a veteran of Yahoo. Now, as noted on ZDNet, and The Earth Times, OpenX has a hosted version. Here's what the news means.

Software as a Service (SaaS) applications are increasingly either employing open source or are built entirely on it, a la SugarCRM. Meanwhile, there continue to be many opportunities for open source Web 2.0 and e-commerce applications to grow. If you're collaborating on any open source project that requires web application development, here are over twelve free resources to help you--many of them open source themselves.

There are big moves going on at OpenX. Former Yahoo! ad executive Tim Cadogan has joined the company as CEO, and the firm is moving its headquarters from chilly London to sunny L.A. If you haven't followed the OpenX story, it's an open source hosted ad management solution that competes with offerings such as Google's Ad Manager. It serves about 30,000 mostly small- to medium-sized publishers with billions of ads per day. There are good reasons to look into it as an alternative to Google's offerings, and one of those is that Google's acquisition of DoubleClick makes it both a publisher and an ad server, which may worry some clients from the perspective of conflicts.

It always strikes me as incongruous that much of the power of the web comes from open, shared protocols, but most people tyring to run successful web sites and blogs don't use open source tools to drive their success. That's not always true of course. For example, the entire OStatic site is built on Drupal--an open source content management system. Thanks, by the way, to the readers who have written in liking what we've done with our interface. In this post, I'll discuss a couple of other very powerful open source applications that can help you make a success of your web site.