OStatic

There are very few reasons I'd sign on for YACC (not that YACC -- I'm talking about Yet Another Credit Card ). The Linux Foundation is making my unwavering resolve on this front feel a little less resolute today.

The Linux Foundation is rolling out its Tux-adorned Visa Platinum Card. Through a partnership with CardPartner, Inc. and UMB Bank, the Foundation will receive $50 for each activated card and a percentage from every purchase made with the card. All of the proceeds from these cards will be used to create community technical events, as well as provide travel grants to open source innovators. Because no one wants a Tux-carrying card holder to rack up huge amounts of credit card debt in order to support these services, these proceeds will be combined with the funds raised from membership dues, Linux.com advertising, and event revenues.

There's one little domain name out there that's had a wild ride this year. In January, a rather cryptic post went up on Linux.com, a SourceForge web property, that said updates had been slowing -- and were as of that point ceasing -- because changes were in the works. Then came the silence on the wire.

In early March came the announcement that the Linux Foundation was taking the reins at Linux.com, transforming it from something rather static into something that could better capture the spirit of learning, experiencing, and giving back that is an enormous part of the operating system's allure. Input from existing Linux.com members and others interested in having a say was gathered through the IDEAFORGE submission tool, and the Foundation got to work at making these wishes a reality.

At this very moment, the little domain name is embarking on the next leg of its journey. The Linux Foundation is officially unveiling the new Linux.com, a product by the community, for the community.

Remember the IBM Peace, Love, Linux campaign? Perhaps its impact was greater in some areas than others -- I remember seeing Tux's smiling face on taxi cab billboards (and spray painted on sidewalks) all over Boston. It was merely a month or two later I found myself nervously installing my first Linux distribution. Was this ubiquitous (and not terribly self-explanatory) ad campaign the reason I tried Linux? No, but I can't discount that the ad's approach and playfulness wasn't some sort of subliminal influence.

I'm not suggesting free software advocates hone Svengali-like powers and study hypnosis, but it seems that a lighter, not so tech heavy approach to promoting open source could be quite successful. It's not possible to completely divorce technology from open source software, of course, but for average users, what matters most when it comes to software is what they can do with it. An open source application is useful at face value, and has the potential to always be a little bit more.

And the average user doesn't care much about that. Many might like the idea, some might find they never fully understand the concept -- and a smaller number will find it so appealing, eventually, that they begin to modify their software. Having no desire to hack an existing open source application doesn't mean it isn't useful for its intended purpose right now.

The Linux Foundation and Sourceforge have joined forces to rebuild a community on the prime web real estate known as Linux.com.

In its former life, Linux.com featured a mix of unique content and aggregated stories from the wider Linux community. While it hosted forums and allowed reader comments, it wasn't fully collaborative. Late last year, Linux.com ceased updating the aggregated stories, and at the start of 2009, announced that the original content was also coming to an end, but that other (bigger) plans were afoot. The old Linux.com forum software then replaced the articles on the main page, and many were left puzzled about where on earth this rather memorable domain was headed.

The Linux Foundation and Sourceforge have put the transformation in motion -- but where the domain is headed is very much up to the Linux community. Linux developers and users alike are invited to give their thoughts on the IdeaForge on Linux.com.

In late December, the Linux Foundation announced its I'm Linux promotional video contest. Though early submissions were welcomed, today is the day the contest officially gets under way, sporting a new name and a panel of judges hailing from all over the open source and media industries.

After a long search, the Linux Foundation has found its community manager for its LSB Developer Network. The Linux Foundation has tapped Brian Proffitt, longtime managing editor of Linux Today, Enterprise Linux Today, AllLinuxDevices, LinuxPR, and JustLinux.

OStatic: For readers who aren't familiar with Linux Today, could you give a bit of background on the site and yourself?

Brian Proffitt: Wait, who's not familiar with Linux Today? Are you kidding me? Have you been talking to those people at SourceForge again? Boy, what characters...