2 Results for pr

Applied Filters

Aug-2008

Filter Results

Click a filter below to apply it to results

AUTHOR
Joe Brockmeier (1)
Lisa Hoover (1)
SUBMITTED
TAG
marketing (2)
pr (2)
license (1)
vmware (1)
view more

Marketing Isn't Enough

Our own Joe Brockmeier made some great points recently about why free isn't enough. He says that smaller open source projects need to be just as mindful as the larger companies when it comes to PR and marketing because free isn't enough to carry the day. That's true, but PR isn't enough either.



Free Isn't Enough

This post by Dan Kusnetzky highlights one of the things that open source and free software projects have to contend with: Free isn't enough to carry the day.

A key challenge faced by any open source project is getting mindshare. Itメs a truism that if decision makers donメt know about a product, they wonメt consider it. If they donメt consider it, theyメll select other approaches. There are too many people shouting out their own Xen messages.