King's Argument in A Letter from Birmingham Jail In Dr. King's essay 'Letter from Birmingham Jail', he addresses the claims made about his arrest by the eight clergymen. His letter is directed toward the audience, which consists of white middle-class citizens who Dr. King refers to as 'White moderates". Dr. King's letter is very persuasive because he uses pathos that makes the audience think or imagine themselves in a situation that he is in. Since he is in touch with the readers, it makes a bigger impact on them readers. Also, uses anecdotes to make his readers see the injustice that would still occur if none of the problems were changed. It helps make the readers feel they are a big part of the problem and they can help make a difference.
Dr. King uses imagery in the writing of the letter to make the audience visualize what he has seen. With the white moderates being his biggest audience, he knows they have strong family values. So he reaches out to them by providing stories about his children. There is one story about a little girl who has just seen an ad on television, and when she asks her father if she can go, he has to look his daughter in the eye and tell her that Fun Town is closed to colored children. (King 561)....