Yes, it is believed the best decisions are made from rational thoughts. However, is everyone’s thoughts of rationality the same? Also is everyone’s decisions correct? A quote by Margaret Thatcher has always stuck with me she describes people as emotional compared to the past she says “The great problems of our age is that we are governed by people who care more about feelings than they do about thoughts and ideas.” The reason why this is significant is because she is saying how it is important to not always go by a feeling, we need facts and resources, not to mention quality information.
European philosophers have emphasized “the ability to make logical decisions is one of the most attributes of human beings” (McShane,S. , Tasa, K., Steen, S p. 188). When looking at the Wilson Brothers case, they are praised for being efficient in rational decision that creates success in minimal time compared to competitors. In order to make rational choices we can refer to the rational choice paradigm, which selects the choice with the highest utility through the calculation of subjective expected utility, this is the probability (expectancy) of satisfaction (utility) for each alternative (McShane,S. , Tasa, K., Steen, S p. 188). This includes six steps. They are identifying, choose, discover, select, implement, and evaluate. Seemingly simple enough this paradigm seems to have flaws of its own. As mentioned above with quote by Margaret Thatcher, not everyone operates the same, and with some this could be a major problem....
