This website uses cookies to ensure you have the best experience. Learn more

Social Media And The Healthcare Industry University Of Nottingham Essay

3009 words - 13 pages

Part A: Opportunities and Challenges That Social Media Poses to the Healthcare Industry
“Social Media is a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of User Generated Content” (Kaplan & Haenlein, 2010). It was originally created as a personal and social tool, allowing friends and family to connect via the internet, but has grown to become a business tool as well, as organisations now adopt enterprise social media (ESM) as a way to strengthen performance and promote collaboration (Gritt and Forsgren, 2018). According to Schlagwein and Hu (2016), there are five social media use types that are found in organisations: collaboration, broadcast, sociability, dialogue, and knowledge management. The different uses of social media have made it invaluable in many industries, however this essay will focus on the healthcare industry, exploring how this technological trend is able to drastically affect the present and future of medical services and pharmaceuticals. While social media has created many opportunities for the healthcare industry, it also has its drawbacks that need to be considered. This essay will first highlight the opportunities it provides, covering four of five social media use types as identified by Schlagwein and Hu (2016): dialogue, collaboration, broadcast, and sociability. This essay will then address the challenges that it poses to the industry, discussing issues with patient privacy, poor quality information, lack of professionalism, and
Social media inspires dialogue and collaboration between professionals within the healthcare industry, allowing them to share information and knowledge, and to crowdsource solutions. Many social networks have been formed especially for the healthcare industry, with tools allowing them to discuss healthcare policies and medications, exchange techniques, receive expert advice and etc. (Lee Ventola, 2014). This is a form of collaboration as it leads to potential improvements in medical procedures, drugs, and health outcomes of patients. An example of this is the International Hernia Collaboration Facebook group, a platform which allows surgeons to discuss and improve their work (Myers, 2017). In this group, surgeons post questions and various types of media showing their techniques, enlisting feedback and help from fellow professionals to facilitate better patient outcomes (Myers, 2017). For instance, one member in particular – Dr. Ghaferi, was able to learn about a new technique for abdominal surgery from viewing videos and keeping up with discussion threads as well as creating posts requesting input from other experts (Myers, 2017). This allowed Dr. Ghaferi to add this technique to his repertoire and help his patients, showing that the social network provides an opportunity for members to “leverage the collective intelligence” of the group, collaborating to solve problems and create solutions...

Other Essays On Social Media and the Healthcare Industry - University of Nottingham - Essay

Is Prostitution different from any other job? - University of Nottingham 3rd year - Essay

2617 words - 11 pages industry has experienced cases of sexual coercion and assault (Blanchard 2017), however we cannot render modelling harmful in itself. The same goes for the film and media industry with the me-too scandal in which highly paid men have physically and verbally abused their female co-workers sexually. The problem is that we operate within a culture that is too accepting of abuse and this is evident in a large number of career options. What message are we

talk about media consolidation and how the media affect our society - university of pittsburgh - essay

931 words - 4 pages Chapter 1: Getting Your Global Bearings: Navigating the World Chapter Overview Chapter 1 provides a foundation to basic concepts and vocabulary that will be used throughout the text and clarifies the importance of international studies to understand and engage in a more globally connected society. In order to study the world, we may characterize the international system as having geographic, political, economic, social, and cultural borders

The Social Crisis of Social Media - Debate class - Argument Essay

1024 words - 5 pages Rague 2 A Social Crisis Mackenzie Rague LAC 210 University of Southern Maine Portland, Maine Most people believe that social messaging is more of a benefit than a consequence, but using social media can be harmful. Social media is something most kids, teens, and even some adults are using all the time. It has become a part of our generation’s lives. Having people on their phones all day long is not only disappointing, but also damaging. Instead

the social and political role of the media - cdu and nursing - essay

423 words - 2 pages Task:  Essay (Media assessment)  Value:  40% Due date:  Monday, Midnight Week 13 Length:   2,000 - 2500 words (excluding references) Instructions :  This is a written assignment, students are expected to: Critically analyse the role and power of the Australian media. Its influence and potential impact on culturally safe health care in multicultural Australian society. Please use two media articles  For the purposes of this assignment, the

Social Media and The First Admendment Essay - Grade 11 - Essay

508 words - 3 pages Lauren Miller Mrs. Leiner English Credit #1 Social Media and the First Amendment Social media is everywhere in today’s society. It has become a major outlet for those who want to connect with the world. Many see this as a way for them to express their First Amendment right of freedom of speech. However, there are certain situations where the right of free speech does not apply. So where do we draw the line of what is allowed under freedom of

values and ethics of social work practice - university bsc2year - essay

2713 words - 11 pages people. Ethics, on the other hand, refers to the mode of conduct governing a particular type of individuals such as the workplace (Barker 2003). Standards are set to define proper behavior from illegal conduct. People working in the one profession tend to have different ethical standards as opposed to another business. Social workers in the healthcare industry have different ethics and values as from those in the accounting industries. Values and

Interaction of media law and online community - Griffith University Media Law - Essay

1660 words - 7 pages Advice to Celebrity Whispers This article is extremely problematic and raises a number of media law issues. I have discussed each one in turn before providing my final advice to ‘Celebrity Whispers’ Defamation The Macquarie Dictionary definition of defamation is a proclamation without suitable justification that causes damage to another’s reputation. Individuals are able to seek relief for defamation under the Defamation Act (Qld). The preferred

The advantages and disadvantages of social media - Bucks County Community College - essay

830 words - 4 pages Sioe Liang Ngeow ( Caden ) Alan Rubin COMP110.N12 15 June 2017 Wisely Use Of Social Media In the era of modernity, the application of technology is already inevitable, especially the use of social media. Social media such as Facebook, Twitter and YouTube have come into widespread use globally. As we all know, Mark Zuckerberg, as the chairman and chief executive officer of Facebook is ranked as one of the top ten wealthiest people in the world

The Impact of Social Media on Youth - CPCC ENG 111 Writing and Inquiry - Essay

844 words - 4 pages Samira G. Salad Dr. DeAngelis ENG 111-150 August 23, 2018 The Impact of Social Media on Youth “Oh, great! I just posted my picture and I only ended up getting fifty likes. Where are the rest of my fifty? I will definitely be satisfied once I hit the big hundred! Until then, I’ll be scrolling through pointless memes!” Yes, go on and chuckle. You and I both know it’s true, it sounds a bit like the both of us. Our generation, I mean. I’ll be honest

Explain and Assess Jacksons Knowledge argument - nottingham - Essay

1908 words - 8 pages establish that one can have complete physical knowledge regarding another conscious entity, but still lack specific knowledge of what it feels like to have that experience of the entity. In the first part of my essay I will outline and explain Jackson Knowledge argument. Following on from this I will assess this argument by analysing the responses to this argument and assessing the ways in which Jacksons knowledge argument can be defended against its

Identify the external forces that have an impact on the financial viability of healthcare providers - franklin university/ HCM300 - Essay

994 words - 4 pages from insurance companies. The healthcare industry is a diverse and complex. There is a high need for healthcare providers of all kinds. According to Bureau of Labor Statistics the unemployment rate for Health Care and Social Assistance for March, April and May were 2.6%, 2.2% and 2.3%. “The healthcare sector was one of the few sectors of the US economy that created new positions in spite of the recent economic downturn. Economic contractions are

Similar Papers

How The Beauty Industry Failed Women Of Color Binghamton University, Media And Politics Essay

4211 words - 17 pages Christina Mille Professor Joseph Leeson- Schatz Media and Politics ENG 450V Spring 2018 How the Beauty Industry Failed Women of Color In the same way that the fashion industry continuously sets the standard of fashion in society, the cosmetics industry has defined beauty since the industry’s rise to success and popularity. Led by big name companies such as MAC and L’Oreal, the cosmetics industry is a breeding ground for all things beauty and

Compare, Contrast And Evaluate Positivism And Constructivism University Of Nottingham Essay

2016 words - 9 pages Compare, contrast and evaluate positivism and constructivism in terms of their ontology, epistemology and methodology. This essay will explore the ontology, epistemology and methodology used in Positivism and Constructivism. Positivists believed in a universal approach to both social science and natural science. They believe empiricism is critical, and by establishing causal relationships and developing models, social science is measurable

Is Seeing Believing Answering The Long Anticipated Question Cn W Believ What We See Philosophy, University Of Nottingham Essay

462 words - 2 pages actually there . Our mind/ eyes are easily deceived by optical illusions . As neurophysiologists prove optical illusions trick our eye bye affecting half of our brain to to make an illusion work and because our brains are slow they give off differrent waves of colour or dmensions that would make the illusion seem like what it is we see. So if our brains are easily fooled by illusions what gives anybody the assurance that what we see is

The Power Of Weak Ties On Social Media Carnegie Mellon University English Class Essay

3207 words - 13 pages 1 Sam, Abstract: Past studies have shown that the weak ties formed on social media could turn out to be a resource in the form of job opportunities and such, but this subject has not been fully explored, as there is the question of how beneficial weak ties can be to a user. This paper looks at the case study of a TED talk by Amanda Palmer, who uses Twitter to find places to stay in while touring around the world and connecting with her fans