Vail Resorts Case Analysis

7419 words - 30 pages

SynopsisVail Resorts Inc. is a hotel and resort company that operates some of the best ski resorts in North America. They are known for operating first-class, premier ski resorts in the country for many years. They are classified in the Resort and Casino industry, segmented into the ski destination resorts. They currently hold six major resorts in the western United States. Among them are Vail, Beaver Creek, Breckenridge, and Keystone which are located in the Rocky Mountains of Colorado. Heavenly resort is located in Northern California with all five resorts being among the top 20 ski destinations in North America according to Ski Magazine in 2006. Grand Teton Lodge Company is located in ...view middle of the document...

This gives the customer the assurance that their needs are of most importance to the organization.* Management: The management staff at Vail resorts includes experienced managers that are extremely knowledgeable in their respective departments. The company employs managers that know how to run a business from the marketing of the company to the maintenance of the resort.Weaknesses* Size: Resort customers have trouble accessing all of the amenities offered by the various resorts because the resorts are so large.* Crowds: The resort gets overwhelmed with skiers during prime season which causes long lift lines and crowded ski runs.* Uncertainty: The Chief Executive Officer is stepping down at the end of the '05-'06 ski season, which could cause a downfall in the company.Threats* Eco-terrorism: Vail Resorts was hit hard by this threat in 1998 when eco-terrorist group Earth Liberation Front (ELF) protested new developments into untouched wilderness. The group set fire to gasoline-soaked wood and ended up burning 5 buildings of a new resort to the ground. (Maher, 1999).* Domestic Terrorism: With attacks on the U.S. like the one on New York in 2001, the travel industry saw a decline of 4% from the previous year (TIA, 2004). Such attacks like this in the future could lead to a decline in the leisure industry.* Aging Population: The median age of the world population is increasing. In the United States alone, there is expected to be an increase from 12.4% to 19.6% of seniors above the age of 65. This will have an effect on segments of the resort and casino industry like the ski segment that depends on able-bodied skiers purchasing lift tickets for 67% of its revenues (sec.gov, 2006). The ski segment and other extreme sporting companies may see a decline in profits due to this demographic trend from now through 2030.* Strength of Competitors: Vail Resorts offers some of the same services provided by its direct competitors. These companies Quarterly Revenue Growths far surpass Vail's, who has been in the negative. Although Vial has enjoyed top market share for about 10 years running, it must realize that the competition is gaining financial strength and cannot be overlooked (Yahoo!Finance, 2006).* Strength of the U.S. Dollar: Canadians often travel to the states to spend discretionary income when the strength of the U.S. Dollar exceeds that of the Canadian. Currently, the Canadian dollar is weaker that the U.S. which means Canadians must pay more if they cross the boarder to ski. Therefore, U.S. ski companies and resorts are currently losing most of their international business due to a stronger dollar (Yahoo!Finance, 2006).* Global Warming/Poor Snowfall: A significant issue that severely bruised profits for Vail Resorts in 2003 and 2004 was inadequate snowfall and above-freezing temperatures during the ski season. This is a constant threat for the industry, as the natural environment is beyond their control and the industry depends on it. According to the...

Other Essays On Vail Resorts Case Analysis

The Importance Of The Act Of Reading” By Paulo Freire Essay

1423 words - 6 pages 4BredahlHarlie Cheyenne BredahlProfessor Peter EppsComposition II08 September 2014I"The Importance of the Act of Reading" by Paulo Freire, describes the importance of the act of reading beyond numerous experiences in his life as a child, a teenager, and an adult. Freire begins his article by taking readers back to where he was born, in his home city Recife, Brazil. He uses very itemized imagery to describe the trees, the house and the atmosphere

American Dream Essay

765 words - 4 pages The American Dream is the quintessence of a comfortable victorious life, which often includes material prosperity, a house, an improved life for one's kids, and sometimes; it means achieving any goals one may have regardless of what class he or she comes from (O'Connor, Sabato and, Yanus 19). In recent years, it has become more difficult to achieve the American Dream; this is mainly due various issues involving the relationship between the

adadwq sdadasd

504 words - 3 pages Dengan Smarty Ring, Anda bisa membaca notifikasi di handphone Anda melalui jariKetika semua orang membicarakan kecanggihan Google Glass atau smartwatch, tak banyak orang yang berpikir bahwa sesuatu yang ukurannya lebih kecil dari itu juga bisa berguna. Ide itulah yang diusung Smarty Ring, yang memperlihatkan semua notifikasi handphone Anda sehingga Anda tidak harus mengangkat handphone Anda untuk mengetahui apa yang terjadi. Smarty Ring, yang

commerce

519 words - 3 pages waste of life based on antagonistic, racist belief and as he learned in prison, the belief is often enticed by things it is supposed to detest, in this case, open business with minorities. Derek was greatly influenced by his father. In the film, shown through flashback we see Derek's father and they were sitting around eating dinner. Derek mentions Mr. Sweeney and how he was black and how Mr. Sweeney had 2 PhD's and that he had them reading black

Miniscribe Corporation

1685 words - 7 pages the Alexander and Ferris brokerage firm's "Buy" list is a practical action. The primary methods of analysis include the assessment of various liquidity and efficiency ratios together with quarterly statements of cash flow for 1988 which can be found in the appendices.Given the results of the analyzed data inclusive of industry trends, financial reports, and ratios, the group's decision is to have Alexander and Ferris remove MiniScribe's stocks

dream world

384 words - 2 pages Dream worldThe warmth of the blanket upon me keeps my body safe and relaxed. My arms and legs stop trying to interact with this physical world. Peacefully, they give up and rest. My head falls further into the softness of my pillow. My eyes are closed slightly and my mind. I use my intuition to see through the world. I dream…Suddenly, the deafening noise of the alarm clock woke me up with a startling jolt. It seemed as though I had fallen

the adverb clause.ppt

754 words - 4 pages USE OF ARTICLES (a, an, the)What did these words originally mean?A/AN is an old word meaning `one'(in many European languages the ordinary word for `one' is used to translate English `a' or `an' and you can also sometimes use Cantonese `yat go' in the same way)THE is an old word meaning `this' or `that'These words no longer have their full original meaning but if you remember that meaning it can sometimes help you to decide which word you need to

Highfyr

537 words - 3 pages Breanna PonceMia Sandoval Dominick KlingbyllAugust 26, 2013Block 2The Effect of Pineapple on Jell-OBACKGROUND:Protein was a big part of this gelatin lab. Protein is a multipurpose macro molecule. Gelatin is a protein made out of Jell-O, we used Jell-O in our lab. The students had to put pineapple in the gelatin to see if it will form. The enzymes in the pineapple prevented that from happening. Enzymes are a biological catalyst. Bromelain is the

merits and demerits of mordern gadgets

418 words - 2 pages "MORDERNELECTRONICGADGETS"IntroductionModern gadgets have made us complete slaves to machines. There is no work which cannot be done without the assistance of machines and there is not a single area of human activity where machines don't have to be used. No one can deny the fact that gadgets have not only simplified our lives but also made them more comfortable and luxurious. If electricity fails, life for each one of us comes to a standstill as

Case Study Dr Harold Wolf

614 words - 3 pages paragraph. (A 10 percent interest rate should be used throughout this analysis unless otherwise specified.)Offer I $1,000,000 now plus $200,000 from year 6 through 15. Also if the product did over $100 million in cumulative sales by the end of year 15, he would receive an additional $3,000,000. Dr. Wolf thought there was a 70 percent probability this would happen.Offer II Thirty percent of the buyer's gross profit on the product for the next four

Personal Explorations Paper

957 words - 4 pages my responses automatically made it seemed as if I struggled with the sexual esteem, depression and preoccupation which is not the case. I view sex as a temptation that I cannot indulge into until I'm married. If I were surprised by anything it would be that my scores were not lower.Positive psychology was another aspect of my personality that I was questioned and evaluated on. The questions yielded 4 scores, my orientation to pleasure, to

Similar Papers

Culture Shock And Poor Adjustment Mmu Essay

2989 words - 12 pages industry sector. The Hilton Hotel and Resorts is a global brand that is widely recognised as a full service hospitality business, it founded by Conrad Hilton originally. The last updated record from 2017 states that there is more than 570 Hilton Hotels and Resorts in 85 countries, (Online Source) which is spread across six continents. They have their main headquarters in Mclean, Virginia, United States. Hilton (online) Oberg (1960) stated that

Marketing Plan Essay

5382 words - 22 pages sector was recently given a further boost and shall set to be the state's main economic driver with the launch of the Sabah Development Corridor ("SDC") as Sabah has great potential to be a world-class tourist destination. Among the SDC's highlights in tourism development is to market Sabah as an exclusive holiday home destination, develop new tourism products anchored by signature resorts, encourage rural participation through community-based

Polymer Mechanichemistry Essay

265 words - 2 pages Summary of Polymer MechanochemistrySometimes, curiosity gets the best of you, it did with Aj Boydston, an assistant professor at the University of Washington. Mr. Boydston and his students at the university conducted experiments, used models and imagined what would happen to the behavior of polymers when polymers undergo mechanical stress. This is a field of chemistry called polymer mechanochemistry. Creating models of star polymers on a 2-D

The Changing Essay

288 words - 2 pages One hand Reaches out And pulls a lost soul from harm While a thousand more go unspoken for They say what good have you done By saving just this one It's like whispering a prayer In the fury of a storm And I hear them saying you'll never change things And no matter what you do it's still the same thing But it's not the world that I am changing I do this so this world will know That it will not change me This heart Still believes The love and mercy