Essay On Bordo And Berger

510 words - 3 pages

Susan Bordo who wrote Hunger as Ideology and John Berger who wrote Ways of seeing are both concerned how people view images. Bordo wants you to appeal to your emotions when viewing an image. Berger wants you to have feelings for the image. They both have their own distinct way of looking at pictures or paintings.Berger said, ?Original paintings are silent and still in a sense that information never is?(Berger 125). When viewing an image Berger wants you to notice the detail and meaning. He thinks the way you view an image is the way you are going to interpret the image. Berger wants you to feel the image so you will alm ...view middle of the document...

Almost all the time it?s your less than average persons in the advertisements. It always seems to be a perfect built woman or man. There is a meaning in each and every ad according to Bordo. For example, the woman in the Virginia Slims ad, she is a slender lady who is nice looking. The buyers of this product are not always slim or as good looking as the person in the ad. I would like to see that they would make the ads more realistic and I also think that Berger would agree with me. When advertising something, the ad should be what you get. None of this false advertising, consumers do not like that.If Berger and Bordo were to ever get together I believe they would have some interesting views and thoughts on images. They both have their differences but I bet that they would come up with some extraordinary ideas. I can look at an image through Berger?s eyes and see something that I agree with. On the other hand, if I look at an image through Bordo?s way it might totally be the opposite and vice versa. It?s all in the eyes of the beholder and the way you view an image.Overall, Bordo and Berger are special individuals that have had an impact on the way I see things now. Now when I look at a painting or image I will apply my knowledge that I have learned through Bordo and Berger. Even though they both are different, when you break down their ways of viewing images; they both just want you to see what is there and to get as much as you can out of the image.

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